psy-aleksander
Landing · Quiz funnel
Task
The psychologist needed enquiries, but an ordinary form on a landing page is an empty field people stare at before closing the tab. Writing a stranger a first message about your own family is hard, and that is exactly where the funnel ended.
What I did
I replaced the form with a three-question quiz: the visitor picks answers, gets a recommended format and a "copy" button — the answers are assembled into a ready Telegram message. Alongside it sit a diploma gallery with a lightbox, a price list in two currencies and a ten-question FAQ. Everything is plain HTML, CSS and JS with no build step, so editing a price takes minutes and nothing rots over time.
Result
People arrive in the inbox with a structured request rather than a blank page, and the specialist immediately sees what they are dealing with. Measured on the live domain: Accessibility 100, SEO 100, CLS 0, and the schema.org validator accepts a thirteen-node graph with no errors and no warnings.